Traditionally, fraud teams have taken a defensive approach to fraud prevention as each new type of threat appeared. Nowadays, fraud is evolving rapidly as criminals become more sophisticated. It's time to take a proactive stance!
Without a proactive fraud strategy, customers can get caught in the middle with either too many hurdles to climb or not enough security to provide confidence. Organizations often struggle with misaligned goals: the fraud team's task is to mitigate risk and the business's role is to drive revenue, which can cause friction. While both are trying to drive the organization towards success, it's crucial that they work together to maximize customer satisfaction.
Download this white paper to learn:
- How to keep up with ever-changing fraud tactics
- What best practices you should be following to align revenue goals and fraud mitigation
- Why you need to understand your customers' behavior to create the most effective fraud strategy